Some holiday shoppers could find themselves earning a bonus for shopping at downtown Homewood stores in coming weeks.
The Downtown Homewood Business Association (DHBA) is hoping to see plenty of people browsing local retail shops this holiday season, and the organization’s members are sponsoring a program to reward their most loyal customers.
This year’s promotion, Unwrap Downtown Homewood, will include a chance for Homewood residents to receive a $25 gift certificate if they shop at DHBA stores.
“We’re trying to bring people in and give them an incentive to do that,” said Julie Lawton, director of DHBA. “This is new. It’s just trying to get people shopping again.”
The promotion kicks off Friday, Nov. 20. Downtown businesses will host open houses that night with wine tasting and shopping from 6 to 9 p.m.
To be eligible for the gift certificates, shoppers must be 18 or older and spend at least $300 at a minimum of three DHBA businesses between Nov. 20 and Dec. 24, and they must spend at least $25 before taxes or gratuity at each of the stores.
Shoppers should keep their receipts. At the Homewood Indoor Farmers Market on Saturday, Jan. 30, the first 50 shoppers will have their receipts reviewed, and those who qualify will receive a gift certificate.
Local stores will also be participating in Small Business Saturday on Nov. 28. The program sponsored by American Express is in its sixth year. It is intended to focus attention on the impact small businesses have on their communities and to encourage people to shop local.
Downtown Homewood Business Association
Correction: The original version of this story indicated this was the first year downtown businesses have participated in Small Business Saturday. It should have said this is the first year for Unwrap Downtown Homewood. The Chronicle regrets the error.